
Project overview
Designing a digital platform that motivates kids for active. engagement in reading.



The project aims to enhance the user experience (UX) of the Bookwheel’s website by redesigning its interface to be more intuitive and user-friendly. Additionally, we will incorporate supporting functionality tailored to different user types.
Problem
In current Bookwheel website, several usability issues were noticed that resulted in a negative user experience and a subpar UI overall. As a result, our design team took on the task to enhance the website's user experience (UX) and user interface (UI) through design changes.
Solution
To analyze Bookwheel’s UX and tackle the declining reading habits among children through creating a captivating digital environment that motivates their active engagement in reading. By identifying and addressing current challenges, we aim to make UX improvements that revive children's interest in reading and offer them a delightful and rewarding online reading experience.
Project timeline
A journey of collaboration and 
execution


User Types
Identifying and understanding different user types.

Information Architecture
Organizing and structuring content to enhance usability and findability.

Grid System
Establishing a consistent layout framework to maintain visual harmony
 across the interface.


Website wireframe
Creating a blueprint of the 
website's layout and functionality.


Branding
We started with identifying 
personas and creating
user journeys 

Styleguide
Documenting design guidelines for color, typography, and other 
. visual elements.



Final web screen’s
An attractive, 
intuitive, accessible, and usable
design for web



