SOLUTIONS

Galaxy approached this project by drawing key insights from the web analytics report to understand the user behavior and list down key areas of improvement. In the first week, we aimed at completing the requirement gathering from the Zen Habitat team to gain a consolidated understanding of the project goals.

Based on our findings, we started curating the Information Architecture and designing Lo-Fi wireframes. Having gained a thorough understanding of Zen Habitat as a brand, we defined a style guide that included its brand colors, UI elements such as primary/secondary buttons, and more. Once the wireframes and style guide was ready, we began designing the hi-fi responsive interface for the website.

The design underwent a couple of iterations as per Zen Habitat’s feedback to finally get a design that resonated with them. We handed off the final assets to the development team and extended our support in the development phase of the website.